Part-time Online Communications Specialist

Sea Turtle, Inc. is looking for a self-motivated, part-time online communications specialist with a talent for storytelling and a passion for sea turtle conservation. The position entails managing STI’s social media accounts through visual and written content, writing articles for and paginating a newsletter every month, writing content for the website and press releases, and managing the website and optimizing it for use and search. It is a self-driven position with room to create and tell fascinating stories.

The position reports to the marketing director and works with marketing and education staff to create inspiring stories that share our mission, educate the public, and assist in reaching fundraising goals.


Organizational information

Sea Turtle, Inc. (STI) was founded in 1977 by Ila Fox Loetscher, better known as "The Turtle Lady of South Padre Island." In 1999, STI moved from Ila's backyard into its current location at 6617 Padre Blvd.

Originally STI was formed to aid in the protection and recovery of the endangered Kemp's ridley sea turtle. Our mission has since expanded into three parts: Education, Rehabilitation, and Conservation.

Today, Sea Turtle, Inc is a 501(c)(3) nonprofit. The sole source of income is public donations and gift shop sales, which are used to achieve those three missions. We do not receive any government funding.

STI patrols 50 miles of south Texas beaches searching for nesting sea turtles to relocate to a safe corral, protecting thousands of hatchlings from nest predation. STI also rehabilitates hundreds of sick or injured sea turtles and educates thousands of visitors and school children each year. STI works with sea turtle conservation groups in Texas and around the world.


Job Qualifications

An ideal candidate will have the following:

  • • Highly motivated and able to independently create and complete tasks without supervision

  • • Outstanding writing, editing, and research skills

  • • Familiarity with journalistic writing styles

  • • Professional experience curating social media content

  • • Familiarity with the different forms of social media

  • • Some photography skills, specifically the ability to edit and size photographs

  • • Excellent computer skills and a willingness to learn new programs

  • • A passionate interest in wildlife conservation

  • • Attention to detail

  • • The capacity to plan in advance and respond quickly to breaking stories

  • • Thrives in a fast-paced, deadline-driven environment

  • • Familiarity with HTML, Google Analytics, and Facebook Insights

  • • Video editing know-how

  • • Marketing and sales experience

  • • Working knowledge of graphics design

Job Duties

Online Communications Website:

  • • Edit, update, and consistently monitor accuracy and timeliness of information on

  • • Work with STI contractors on technical website issues

  • • Develop online media communications strategies including those for fundraising and membership.

The Ridley Reader Newsletter:

  • • Write articles, coordinate with staff, paginate, edit, post, and circulate The Ridley Reader: STI’s monthly online newsletter

  • • Set and enforce newsletter publication schedule

News media:

  • • Coordinate with staff to create interesting, timely content and information about STI’s programs and activities to send as press releases or submit to print media.

  • • Assist with expansion and maintenance of distribution lists for online communications, including potential donors, print media, social media and television media.

Social Media:

  • • Manage STI’s social media platforms, including Facebook, Twitter, Instagram, Pinterest, YouTube, and other platforms; duties include daily monitoring, crafting of effective social media communications and responding to comments or questions in a timely manner.

  • • Develop innovative social media campaigns to promote STI membership and donations.

  • • Coordinate with staff to create interesting, timely content and information about STI’s programs and activities; post appropriately to STI social media including Facebook, Twitter, Instagram, etc.

Print Communications:

  • • Assist in creating membership and fundraising materials such as membership brochures, appeal letters, and annual reports as necessary/requested.

  • • Work with program staff to develop PR materials on STI programs.

  • • Provide overall writing and editing support.

  • • Other duties as assigned.

  • Application Procedure

Qualified candidates should submit a cover letter, resume, writing sample or links to writing examples, and three references to Jeff George ( by September 01, 2015. Please put “Online Communications Specialist” in the subject line. No phone calls please.